by Donovan Hardenbrook | Jul 1, 2013 | Blog, Marketing, Small Business
I was watching John Jantsch’s Duct Tape Marketing workshop on Creative Live last week and heard someone suggest an interesting headline titled “My Business Sucks”. I thought it was funny since “suck” meant that a business must draw in...
by Donovan Hardenbrook | May 4, 2013 | Blog, Business, Marketing, Small Business, Uncategorized
The U.S. Postal Service could become “a significant burden to the taxpayer” if it does not get needed flexibility to change its business operations.” – Postmaster General Patrick R. Donahoe speaking to Congress, April 17, 2013 Isn’t it amazing to think that even...
by Donovan Hardenbrook | Jan 26, 2013 | Blog, Leadership, Marketing, Small Business
Last week I finished writing a book review for the Journal of Product and Brand Management. The book, The Wide Lens written by Ron Adner, proposes a new perspective on innovation as a relates to products and services. One of the breakthrough concepts proposed is that...