by Donovan Hardenbrook | Feb 10, 2014 | Blog, Marketing, Technology
Email marketing is one of the most cost-effective marketing tools available to small business owners. Is email marketing a priority for you this year? If so, you might be a little lost on how to get started. Here are some of the best practices I recommend to my...
by Donovan Hardenbrook | Dec 3, 2013 | Blog, Marketing
This is a guest blog by Catherine Synan of Dean’s Mailing and List Services Inc. 1. Mail is Trusted by Consumers Epsilon’s Annual Channel Preference Study finds that direct mail is the most trusted, preferred channel that consumers want to be reached through...
by Donovan Hardenbrook | Nov 30, 2013 | Blog
This guest blog post is authored Rich Morales, M. D. (Dr.Rich-Life Coach) – Enjoy! Sometimes it seems like we spend most of our time (our life?) trying to balance these three factors. From time to time, these priorities rotate, changing the focal point of our...
by Donovan Hardenbrook | Nov 4, 2013 | Blog, Marketing, Sales, Small Business
Yes, I know we still have all of November and December before 2013 is over. However, my statement has to do with business marketing. At the end of the year businesses are focused on sales not marketing. There are sales to close right? So how did sales go in 2013?...
by Donovan Hardenbrook | Oct 1, 2013 | Blog, Sales
Patrick Lencioni’s widely acclaimed book The Five Dysfunctions of a Team on team building was written over a decade ago. The Great Recession has made building high-performing teams has become even more challenging than ever. I can’t think of any other...
by Donovan Hardenbrook | Sep 2, 2013 | Blog, Marketing, Small Business, Technology
Having a strong base of loyal customers is key to creating a sustainable growth for small business owners. Well established business can rely primarily on word of mouth referrals from their loyal customers. However, if you are a new business owner and have seen a...