5 Ways to Overhaul Your Website
My first car was a 1964 Tempest. A 215 cubic inch inline 6 cylinder with faded red paint and a bullet hole in the trunk. I paid $225 for it. It really wasn't much to look at but it got me to high school and my after-school job. Like many kids who grew up in the ‘70s I...
See, Engage, Organize (SEO)
By guest blogger Steven McMurry, Digital Marketing Specialist The term "SEO" stands for "Search Engine Optimization," but what does that really mean? Every diEacronym make sense? Let's put it another way - think of "SEO" as "See, Engage, Organize." With the ROI...
3 Questions to Ask Yourself at Mid-Year
Recent statistics on the economy in Arizona suggest that business should be doing better. Here are few a key statistics from First Research State job growth rose 1.2% in May 2014 from a year ago; national job growth rose 1.8% State unemployment averaged 6.6% in May...
The Yin-Yang of Marketing and Selling
Technology has disrupted traditional marketing and selling. It has not only changed the way we market by creating spaces for companies like Digital Marketing Service Pro offering West Palm Beach SEO services to exist, as well as how we sell, but has also required...
Not Listening is Going to Cost You
I mentioned in my January newsletter that my 2014 goal to be a better listener. Since starting my own business nearly seven years ago, I realized that many of the “learning opportunities” (i.e. mistakes) I experienced were because I wasn’t really listening to my...
Lean Startup Marketing is Not About Cheap
Being a quality guy for most of my career at Intel and Orbital Sciences means I'm familiar with a lot of the quality management lingo. The word lean in quality circles has to do with eliminating waste to improve efficiency and effectiveness. In that context, we have...
Business Networking with LinkedIn
It felt like I spent all of last month networking, networking and more networking. While it can be a lot of work, I have found some ways to make my networking more effective. More importantly, I'm getting to know people on a deeper level which has made it more fun and...
Jumpstart Your Email Marketing
Email marketing is one of the most cost-effective marketing tools available to small business owners. Is email marketing a priority for you this year? If so, you might be a little lost on how to get started. Here are some of the best practices I recommend to my...
6 Reasons Why Direct Mail Works Better Than Ever
Epsilon’s Annual Channel Preference Study finds that direct mail is the most trusted, preferred channel that consumers want to be reached through overall. The preference for direct mail increases for sensitive topics like health, financial and insurance services.
Time, Money or Quality of Life?
This guest blog post is authored Rich Morales, M. D. (Dr.Rich-Life Coach) – Enjoy! Sometimes it seems like we spend most of our time (our life?) trying to balance these three factors. From time to time, these priorities rotate, changing the focal point of our...